Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
While most award categories at advertising’s annual Cannes Lions festival are pretty clear-cut, Titanium has been a notable (and intentional) exception.
The Titanium Lion was founded in 2003 to recognize work that “causes the industry to stop in its tracks and reconsider the way forward,” Wieden + Kennedy co-founder Dan Wieden famously said when announcing the initiative.
In the more than 15 years since, Titanium has become one of the most sought-after prizes at Cannes, with the nominees and winners often sparking more debate than nearly any other category.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in