What Marketers Can Learn From Home Depot's Beloved—and Sold-Out—12-Foot Skeleton

The ghoulish, bare-bones giant has become one of the most sought-out decorative pieces of 2020, mostly thanks to memes

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For much of mankind’s history, artists and art aficionados have sustained a fascination with the depiction of the human body—sans skin. Skeletons and skulls utilized as popular artistic imagery can be traced as far back as when the Pre-Pottery Neolithic B plastered human skulls created in the ancient upper Mesopotamia region between 8,000 and 6,000 B.C. Since then, a slew of famous, illustrated, painted and animated bare bones have cropped up from the likes of Claezs, Cézanne, Holbein, Kustodiev, Gogh, Ub Iwerks, Picasso, Kahlo, Posada.

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