Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
If you’ve been to a deli, stood on a grocery checkout line, bought a coffee at Starbucks or visited the snack bar on an Amtrak train, chances are you’ve seen a Kind bar for sale—and we mean really seen one. The ubiquitous, all-natural fruit and nut bar is known for its crystal-clear wrapper that puts all the almonds, pecans, raspberries and apricots in full view. The brand defines itself as using “ingredients you can see.” In