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What do you think of when you hear or read the word millennial?
Perhaps a smartphone-addicted twentysomething who spends her free time posting selfies on Instagram, sharing BuzzFeed lists on Facebook and creating socially conscious hashtags on Twitter? Or an overeducated, underemployed, not-so-recent college grad living at home with parents who raised him to believe he’s the most special snowflake? Or maybe Lena Dunham?
While those clichés may apply to certain members of the millennial set, what really defines the more than 74 million adults 18-34 in the U.S.

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