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When the Estée Lauder Companies recently launched an app to assist visually impaired people with applying makeup, its executives heralded a move toward an inclusive beauty industry. The app grabbed attention from the likes of Vogue, women’s magazine Stylist and U.K. newspaper Metro, which called it a “game-changer.”
Estée Lauder is among several brands that are designing products for disabled people in the name of inclusivity. In January, L’Oréal unveiled a motorized makeup application device to assist those with limited mobility.