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It's one of the bits of conventional wisdom now accumulating about how the economic downturn will affect people's behavior: After years of frenzied getting and spending, Americans won't be sorry to simplify their lives. The catch is, most Americans already believe they lead simple lives.

In a report summarizing a couple rounds of polling last year (one in January, the other in August), The Barna Group says 84 percent of respondents think they "live a simple life."

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