Welcome to My ZIP Code

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

When you envision your dream house, do you situate it in a specific ZIP Code? If not, it may be a sign you aren’t rich. The 2008 Coldwell Banker Previews International Luxury Survey found affluent homeowners focusing on highly specific locales when imagining their dream houses. In fact, 17 percent said they’ve considered moving “expressly to obtain a specific address or ZIP Code.”

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in