Weber Shandwick Names Creative Chief in N.Y.

BOSTONInterpublic Group’s Weber Shandwick has elevated Lisa Travatello to chief creative officer of its New York office.

Travatello has worked at the New York-based agency for more than two years; previously, she was executive vice president of consumer marketing and creative director.

In her new role, Travatello will provide creative and strategic counsel for a variety of agency clients while supporting new business efforts. She also will continue to give senior management counsel to New York consumer marketing clients.

“Lisa’s promotion is well-deserved and reinforces Weber Shandwick’s commitment to delivering to clients the best, strategically relevant creative solutions,” said Gail Heimann, president of Weber Shandwick’s New York office and co-president of the global consumer marketing practice, in a statement.