Web Continues to Reach Affluent Audience

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NEW YORK Despite the narrowing of the digital divide between high- and low-income households, a new study indicates that the Internet remains a powerful marketing medium through which to reach affluent consumers.

Americans with household incomes of $100,000 or more spend more time online per month versus those below that threshold, according to a report from comScore Media Metrix.

Nearly 26 million consumers in this segment used the Internet in August, logging an average of 27.6



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