Weather.com Kicks Off Roving Sales Show

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NEW YORK Weather.com is taking its sales show on the road, reaching out to media planners and buyers in a style similar to what transpires leading up to the TV upfront.

Starting next Tuesday, weather.com will present a “2005 Preview,” or an overview of its offerings, audience and site statistics, to media executives in Detroit, Boston, New York, Dallas, Atlanta, San Francisco and Chicago.

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