Want Your Own Super Bowl Ad? Tostitos Made a Platform for Personalized Spots

Featuring all the Big Game tropes

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If you’re hosting a Super Bowl party this year, Tostitos is giving you the opportunity to invite your guests using your own Super Bowl ad. Well, sort of.

The chip brand has created a platform where you can input information about your party—your name, address, time it starts—then, via a digital invite creator, filters through classic Super Bowl ad tropes—talking baby, puppies, sassy older women, a celebrity pitchman (Alfonso Ribero)—to create a unique ad just for you.

“The Super Bowl is one of the biggest times of year when friends and family get together, so our idea was to enhance that experience for fans as much as possible,” said Pat O’Toole, senior director of marketing at Frito-Lay North America.



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