Wal-Mart Serves Up Family Affair

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

NEW YORK Wal-Mart is touting the organic food offerings available at its Super Centers in an integrated TV and print campaign.

The effort for the Bentonville, Ark.-based retailing giant, via Bernstein-Rein, Kansas City, Mo., includes TV, print, online and in-store components with the tagline, “What will you bring to the table?”

Bernstein-Rein has created ads for Wal-Mart’s Super Centers since 1998, with a focus on one-stop convenience.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in