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Waitlisting: A Retailer's Secret Weapon for Demand Management and Buzz Building

Selling out of a product can be both a negative and a positive

Kylie Skin quickly promoted a restocking date, generating a second wave of interest and demand.Kylie Skin by Kylie Jenner
By Kaleigh Moore

June 20, 2019

In the world of retail, selling out of a product can be both a positive and a negative.

Kaleigh Moore

Freelance writer specializing in retail, eCommerce, and related SaaS.

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