Volvo, Virgin Galactic Share Super Bowl Ride

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

NEW YORK Volvo Cars of North America’s 30-second Super Bowl spot features Richard Branson rocketing into space and offers viewers a chance to win a trip on Virgin Galactic, the U.K. tycoon’s space tourism company.

The ad, by Havas’ Euro RSCG in New York, will air during the third quarter and shows an astronaut taking off into space.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in