Voice Is Top of Mind for Citi’s Global Consumer CMO Jennifer Breithaupt

And the advice from mom that has stuck with her

Editor: Dianna McDougall

Voice is on the mind of many marketing executives as more devices enable customers to find brands, products and services more easily. For Citi global consumer CMO Jennifer Breithaupt, voice will be instrumental in the big bank’s concert series as well as other consumer-facing services. In this edition of Top of Mind, Breithaupt also shares the best advice she’s ever gotten—which came from her mom.

@stephpaterik stephanie.paterik@adweek.com Stephanie Paterik is the executive editor of Adweek, where she leads the editorial staff and strategy.