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Visa will be the title sponsor of a party in London on Aug. 24 as part of official “handover” ceremonies when members of the Beijing Olympic Committee present the Olympic flag to London mayor Boris Johnson during a globally televised event.
A Visa London 2012 Party on The Mall will include Olympic star Michael Phelps, who counts Visa among his marketing partners; reps from other International Olympic Committee marketing partners; and 40,000 people who will gather in front of Buckingham Palace to take part in the festivities.
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