Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Well before the arrival of a pandemic, teachers managed the largely thankless tasks of adapting to adverse circumstances, creating adaptive lesson plans for different environments and committing to a career that often throws their professional and personal lives off-balance.
With the help of two prolific songwriters, one company used its latest campaign to pay a mellifluous tribute to the dedicated instructors that are continuing to educate during the toughest of times.
For its “Here’s To Learning – A Thank You To Educators” spot, ViewSonic collaborated with creative studio Caveat, director Michael Barnett and the Grammy-nominated songwriting duo Louis York to create a campaign that leads with its heart.
Filmed via crews in the U.S.,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in