Veteran Philly Advertising Leader Dies

Agency accounts included Schmidt’s, Brillo

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Al Paul Lefton Jr., the former president and CEO of the Al Paul Lefton Co. advertising agency in Philadelphia, died Tuesday at the age of 84.

Lefton’s father founded the agency in 1928 and the younger Lefton started working there in 1950 after graduating from Yale University. In 1964, Lefton succeeded his father as president and CEO and held that role until his retirement in 2010.

Through the years, the agency, which also had an office in New York, worked on brands such as Schmidt’s beer, Brillo, English Leather, Mack Trucks, Mazda, Michelin and RCA.

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