Verio Hears from 7 Shops for National Splash

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Internet services company Verio began hearing pitches from seven shops last week as it searches for a strategy to make it a nationally recognized brand among wired businesses.
With a pending acquisition by NTT Communications Corp., a subsidiary of Japan’s Nippon Telegraph and Telephone, the company wants to make a mark on a national level, said company representative Kathy Amro. The budget is $15-20 million.
“We’ve got a lot of room to grow in terms of brand awareness,” she said.

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