VCU Students Graded Best at Richmond Show

ATLANTA Two students from the Virginia Commonwealth University Ad Center earned best of show honors Friday night at the 2001-02 Richmond Show.

First-year student copywriters Brett Landry and William Burks Spencer wrote a campaign titled “Homeless. Please Help.” The outdoor effort, entered in the public service category, consisted of copy roughly inked on eight large sheets of torn cardboard. A significant part of the effort required homeless people to hold the work on strategically chosen street corners. “You’re begging the light to turn green, aren’t you?” and “Richmond has more animal shelters than homeless shelters” were among the signs messages.

“The judges were unanimous in their decision,” said Kristi Ashley, managing partner at Work in Richmond, Va., and a member of the local Ad Club’s board of directors. “Judges were conceptually motivated.”

Agency winners at the Richmond Show included Arnika, The Martin Agency, Work and Siddal.

Bill Chapman and Chris Thurston, both account supervisors at RightMinds, were named Ad Team of the Year.