UPN Gives Reality A Try

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

It was all about reality and mystery at UPN’s development preview for the 2001-02 season. During a closed-door presentation before 135 media buyers Monday at Paramount Studios’ Studio Theatre, UPN executives laid out a broad slate of reality series in development and kept the wraps on the next “Star Trek” franchise.

Among reality projects in development at the network as a strike contingency and ready to be ordered, “we have everything ranging from the world’s largest game show to a reality version of ‘Sex and the City’ to the largest money prize show on television to the first reality show featuring families competing against each other in a truly ‘Swiss Family Robinson’ way,” UPN entertainment president Tom Nunan said.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in