Unlocking Omnichannel Experiences With KraftHeinz 

The importance of data-informed brand and consumer interrelationships 

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Brave Commerce is a highly-successful podcast hosted by Rachel Tipograph, MikMak’s founder and CEO, and Sarah Hofstetter, Profitero’s president. On the podcast, Tipograph and Hofstetter discuss what’s hot and trending in the commerce sphere for the world’s biggest brands. The dynamic duo sat down with Ashley Becker, vp of ecommerce and omni customer growth at KraftHeinz, during Adweek’s Commerce Week for a discussion about the typical, or even now atypical, brand and retailer interrelationship.  

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