United Sodas of America Wants to Make Pop Great Again

New DTC carbonated beverage brand asks: What if soda didn’t have to be so bad for you?

Different colored soda cans
United Sodas of America, which debuted this week, comes in 12 flavors and contains no artificial ingredients. United Sodas of America

Pantry stockpiling during the pandemic aside, numbers suggest that consumers have been approaching their fill of Big Soda for a few years now.

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@hiebertpaul paul.hiebert@adweek.com Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.