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Unilever’s most senior marketer Conny Braams has announced plans to step down after more than 33 years with the business.
Braams was appointed to the newly-created position of chief marketing and digital officer (CMDO) in 2019 following the departure of veteran brand boss Keith Weed. By 2022, she had taken a slightly different role as chief digital and commercial officer (CDCO) to reflect the “blurring lines” between digital marketing and commerce.
Braams will leave in August. She is already primed to speak on the flagship stage at Cannes Lions in June 2023 and host press at the festival.