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Caster Semenya, the South African Olympic medal winner who is battling to compete in the delayed Olympics in Tokyo, has now found support from Unilever-owned soap brand Lux.
Semenya is fighting World Athletics’ decision to ban her from competing because of her naturally high level of testosterone, despite being legally recognized as a woman.
In response, Lux has released a campaign “Born This Way” to show support to Semenya and help women overcome misogyny while expressing their femininity.
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