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After their presentations at Brandweek: Challenger Brands earlier this month, we caught up with the CMOs of two challenger brands—Kelly Campbell of Hulu and Jeff Brooks of Casper—as well as Jennifer Sey, CMO of Levi’s which, at 145 years old, maintains a challenger mindset. Taking risks and understanding culture are just two keys to sustaining that ethos.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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