Under Armour Opens NYC Pop-Up Store

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Under Armour is popping up in New York City. The Baltimore-based performance apparel and footwear company opened its first-ever pop-up store on Saturday (Dec. 5), in time for the holidays, and to preview the Winter Olympics.

The store, located at 3 West 57th Street, will be displaying several of the uniforms for the U.S. team members competing in the Vancouver 2010 Olympics. These include the USA Freestyle Ski team and USA Bobsled team, which are sponsored by Under Armour.

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