Ulta Mourns CMO Shelley Haus, Who Has Died of Cancer

The marketing veteran helped steer the cosmetic and retail company's brand strategy for the past 7 years

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Ulta Beauty CMO Shelley Haus passed away this week from complications related to an unspecified form of cancer, according to a LinkedIn post by the company. She was 49.

“Those who knew her, understood how special she was and the incredible impact she had on our industry, our brand and most importantly, our teams,” according the post. “Shelley was a force whose passion and compassion were equally matched. She was an innovative marketer, creative storyteller and a people-first leader who saw beautiful possibilities in everything and everyone.”

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