UK CBD Brand Love Hemp Follows UFC Tie-Up With Senior Marketing Hires

Stephen White and Steve Horan spent two decades at retailer JD Sports

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Following the recent announcement of its tie-up with the Ultimate Fighting Championship (UFC), Love Hemp Group has recruited two former JD Sport marketers to lead the growth of one of the U.K.’s largest CBD and hemp product suppliers.

Stephen White has been named chief marketing officer, while Steve Horan has joined as head of marketing after spending two decades with the sports retailer in similar roles. While working at JD Sports, they oversaw the marketing team as well as the company’s retail promotions and its tradition to offer an online focus, too.

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