Ugly Duckling Launches DGWB Ads

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‘Life Sucks Without a Car,’ Says Auto Sales and Finance Company
LOS ANGELES–DGWB targets those without a set of wheels in its first campaign for Ugly Duckling Car Sales.
The estimated $10 million effort –the Irvine, Calif., shop’s first for the used car sales and finance business since winning its account late last year–focuses on a new tagline, “Life sucks without a car.”

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