Tylenol Search Narrows

NEW YORK Tylenol has narrowed the field in its $115 million creative review by eliminating incumbent Saatchi & Saatchi, Interpublic Group’s Alchemy and Omnicom Group’s TBWA\Chiat\Day, sources said.

That leaves three Interpublic Group shops: Deutsch in New York, Hill, Holliday, Connors, Cosmopulos in Boston and The Martin Agency in Richmond, Va.,

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