Twitter’s Ban on Political Ads Is No Big Deal, Marketers Say
But issue-based advertisers could feel the loss

Twitter's decision doesn't carry the sting that would happen if other platforms had made the same move.
Illustration: Trent Joaquin; Sources: Getty Images, Twitter
When Twitter CEO Jack Dorsey announced—in a series of tweets, naturally—that the platform would no longer accept political ad dollars in the lead-up to the 2020 presidential race, the responses were mixed.