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NEW YORK Playing off its original “Origins” spot, which ran last year and told the story, in documentary style, of how University of Florida doctors created Gatorade to help the 1965 Gators football team play in the heat of Gainesville, Fla., Element 79 Partners created “Origins II.”
The spot continues the story of Gatorade. It uses archival footage of the Kansas City Chiefs playing football and new footage of players and coaches reminiscing about 1969, the year the team began drinking Gatorade during NFL games.
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