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BOSTON — Home electronics retailer Tweeter is mulling four Boston-area agencies for the creative portion of its $15-20 million account, currently in-house, sources said. The work consists mainly of TV and radio ads.
Making presentations to the Canton, Mass., client are Allen & Gerritsen, Watertown, Mass.; Mullen, Wenham, Mass.; and Boston shops CGN Marketing & Creative Services and Gearon Hoffman, sources said. Planning and placement chores handled by Casey Media, Braintree, Mass., are not in play, sources said.
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