Tumblr Is Encouraging Millennials to Vote by Sparking Conversations About Social Issues

Campaign takes on immigration, LGBT equality and more

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This year's election season and recent tragic events like the Orlando shooting have resulted in heated discussions around the country and on social media about issues like gun violence and LGBT equality. This week, Tumblr launched a new social impact campaign designed to stoke conversations around these issues, encourage people to take action, and get more millennials to vote.

"This year, the stakes of the election feel really high, and there's a lot happening in the conversation that's confusing and could be misleading for young voters," said Victoria McCullough, Tumblr's social impact and public policy manager.



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