Trone Introduces Flooring to U.S. Market

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ATLANTA Quick-Step will debut the first U.S. consumer advertising for its laminate flooring March 3 in a television and print campaign.

Created by Trone Advertising, the effort invites home owners to stop obsessing about their floors because Quick-Step products are “Floors that stand up.”

Two 30-second spots will air on HGTV, CNN, DIY, TLC and the Discovery Channel.

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