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The client behind the Roaming Gnome has wanderlust.
Online travel booking service Travelocity has placed its ad account in review. The company spends about $70 million annually in measured media, excluding digital outlays, per Nielsen.
Independent McKinney in Durham, N.C., the creative incumbent, is not defending.
McKinney CEO Brad Brinegar issued this statement: “For seven years, McKinney has been central to Travelocity’s success. It’s been a business relationship marked by incredible personal commitment on McKinney’s part. We have declined to participate in the review.
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