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TransUnion, the nation’s third largest consumer credit report agency, this week launched a campaign touting a new online financial management tool.
The campaign, via the Chicago office of Cramer-Krasselt—an agency that works with clients like Corona and Heinz, among others—promotes “zendough,” a new, online tool for managing credit, debt and identity theft. The company is pitching the service, found online at Zendough.com, as an easy-to-use-and-understand tool that allows consumers to “make peace with [their] money.”
One spot, titled “Dragon,” shows a man being haunted by a destructive dragon, whose body is made of steel-cut numbers and dollar signs.
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