Trans Union, Roster Clients Buoy Bazzirk

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Austin, Texas, agency Bazzirk has landed $3 million in billings with added assignments from existing clients and a new account outside its business-to-business technology speciality.
The full-service firm, formerly a Dell Computer in-house ad unit, capped its recent new business blitz after being hired by credit reporting firm Trans Union Corp. of Chicago. Beating out three undisclosed Chicago-based shops, Bazzirk owner Kirk Wilson said the win gives the shop a key client in its plan to add new categories to its roster.
“It’s going to be a continuing goal to diversify,” especially into financial services, said Wilson, who also serves as president and creative director of Bazzirk.

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