Trailer Mash

Our weekly survey of opening movies judged solely on their previews

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Emily Blunt, Jason Segel … if you're in a relationship you're probably all double downed on The Five-Year Engagement already. Here is its perfectly undemanding, good-natured trailer, utterly self-satisfied by charming gags such as: "This is supposed to be exciting. It's your wedding. You only get a few of these." Ha ha. Actually, the finest thing about this trailer is the top comment on its YouTube page, "She took an arrow to the knee before it was cool," a Skyrim gag that serves as a reminder of how all our lives are knotted in the very collective meta-textuality Carl Jung almost predicted.

According to Brits who've seen it, The Pirates! Band of Misfits is a very satisfying way to pass time in the company of your kids.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in