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This year, Toyota fans can expect to see two ads in the Big Game. Today the automotive company is promoting three 15-second teasers for the second ad featuring the new Toyota Tundra and a cast stacked with celebrities.
The twist? All three of them have the same last name. Each of the three teasers features a different Jones in a new Tundra.
The teasers premier today on Toyota USA social media channels and Toyota.com.
Keeping up with the Joneses
In one teaser, actor Tommy Lee Jones dons a cowboy hat and sits at the wheel of a black Toyota Tundra on an open road.
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