Top Gay-Friendly Brands: Bravo, Absolut, Apple

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Gay and lesbian consumers voted Bravo, Apple, Showtime, HBO and Absolut as their favorite brands, according to a study by Prime Access New York and PlanOut, San Fransisco, Calif.

The 2008 Gay and Lesbian Consumer Study attained information on gay and lesbian consumer habits and brand perceptions, revealing a ranking of over 70 gay-friendly brands. Surveys were received from 2,259 adult participants aged 18-64 and consisted of 1,502 general population respondents and 757 gay and lesbian respondents.

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