Top 5 Plant-Based Food Campaigns of 2021

The industry found its swagger with witty, gloriously weird, groundbreaking and even sexy marketing

The numbers alone tell an impressive story: retail sales of plant-based food in the U.S. topped $7 billion in 2020, according to the Good Food Institute, with signs pointing to double-digit growth in 2021, much of it coming from coveted Gen Z and millennial demos.