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NEW YORK Together Rx Access, a group of leading pharmaceutical companies that in January launched a card that offers savings of up to 40 percent on more than 275 brand-name prescription products for eligible consumers, has unveiled a national ad campaign to generate awareness and build enrollment.
The ad effort is dubbed “Profiles,” and it was crafted by Cambridge BioMarketing Group in Cambridge, Mass. The work focuses on true stories of “uninsured Americans . . .
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