Tocquigny Goes Beyond Design In USAA Bank Win

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DALLAS-Tocquigny Advertising, Austin, Texas, has landed marketing chores for San Antonio-based USAA Federal Savings Bank.
Tocquigny, seeking to build full-service capabilities beyond design, won the account after a lengthy review of three Texas agencies. Billings were undisclosed.
Initial work involves five creative projects, including direct mail, according to Tocquigny marketing director Dirk Van Slyke.

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