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Efforts to combat smoking are heating up, with several requests for proposals making the rounds in Massachusetts and more strongly themed American Legacy Foundation ads due to break nationwide this week.
The Bay State’s Department of Public Health has issued a pair of procurements, each budgeted at $3 million for 15 months, seeking shops to craft separate campaigns to help prevent smoking among minority men and women. The contracts commence in April and are funded through the master settlement agreement between the tobacco industry and a coalition of attorneys general in several states.
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