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NUMBERS D+
Billings and estimated revenue up 3% to $5.4 billion and $81 million, respectively. Won big with Samsung and Compaq (via FCB). Lost Dockers, Payless, International House of Pancakes and Kraft assignments.
MANAGEMENT C
Churn at the top in 2000. Worldwide media chief Mike Drexler left, as did president Fred Wray. Neil Miller was named the agency’s first COO, and Scot Butler, a former FCB media executive, became president. He sought to change the agency’s image as a buying-only arm of True North, plotting a course to reshape TN Media into a full-media specialist.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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