Tiziani Whitmyre Boosts PR Capabilities

BOSTON Tiziani Whitmyre, an advertising, public relations and Internet marketing company, has hired Brandie Gerrish as PR account executive and Joni Littleton as PR account coordinator.

“We are seeing increased interest in public relations services, as awareness grows of the critically important role public relations can play in ROI-focused marketing initiatives. In response to demand from existing clients, as well as several new clients, we are pleased to welcome Brandie and Joni as new, key professional additions to our public relations team,” said Robert Tiziani, CEO of Tiziani Whitmyre in Sharon, Mass.

Gerrish is responsible for the execution of PR programs for many of the agency’s business-to-business and business-to-consumer clients. As part of the strategic PR team, she performs functions such as writing and working with the trade media, as well as managing and expanding accounts. Gerrish joins Tiziani Whitmyre from PharmaCare in Lincoln, R.I., where she was an account manager. Previously, she worked in marketing and PR at Autocrat, also of Lincoln.

Littleton is responsible for coordinating client PR activities, including opportunities with the trade media, developing account strategies, writing, database management and search engine optimization. Littleton is a 2005 graduate of Boston College.

—Adweek staff report