Time Warner Cable Admits Its Past Sins, and Vows to Be Better, in DDB's Comic Spots

'If we can change, then so can you!'

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Over the years, Time Warner Cable has unfortunately earned a certain less-than-flattering reputation in the customer service department. In its newest ad campaign, the cable giant has a message for customers: We know … and we're working on it.

The provider split with former agency of record Ogilvy & Mather in February after 12 years, sending its creative account to DDB New York after a review that also involved Leo Burnett and San Francisco's Eleven.

DDB's first work for the client isn't apologetic, per se.



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