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Turns out, the Bud Knight may have survived Super Bowl 2019—and he has Tide to thank.
For its 2020 Super Bowl ad, Procter & Gamble-owned detergent brand brought in a cast of famous characters, including It’s Always Sunny in Philadelphia actor Charlie Day and Emily Hampshire of Schitt’s Creek. But perhaps even more notable, especially for those in the ad industry, is the Bud Knight—Bud Light’s famous mascot who was killed off in a joust in last year’s Super Bowl.
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